Julia Butter

AI Evangelist @ Scout24

Julia is AI Evangelist at Scout24 with the mission to make the company “AI ready”. She brings a combination of deep product management and innovation expertise and excellent speaking and workshop skills. She’s provided guidance on various AI projects within Scout and is the initiator of the company’s AI Ambassador program.

How to Make Your Company AI Ready - The Culture Change Makes the Difference

Scout24 is a leading operator of digital marketplaces specializing in the real estate and automotive sectors in Germany and other selected European countries. The Company operates two well-known and popular brands, ImmobilienScout24 and AutoScout24. Scout24 aims to make everyone in Scout24 ready for AI and to create awareness for AI to everyone. Therefore we launched our AI readiness program in end of 2018.

The talk is a showcase of our journey including our learnings and best practices. It includes: 1) How wekick-started our AI readiness program and created momentum. 2) How we identified structural & procedural change necessities and acted upon them. 3) How we approach the company's upskilling and the creation of a dedicated community (AI Ambassadors) 4) Which measures we developed to provide the right inspiration & motivation 5) How we path the way towards an Scout24 AI platform